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AMAZON BUSINESS

Revised Experience

An exclusive for Amazon Business Prime members, the revised Policy Adherence Dashboard provides comprehensive spend visibility and compliance monitoring for procurement professionals. 
 
This revised dashboard monitors key metrics and provides spend visualizations to optimize spend by policies. The experience is unique to each organization’s policies, allowing teams to track policy performance details and analyze spend.​​​

Impact: What once required a grueling 4-6 hours of manual data compilation has been streamlined into a 30-60 minute strategic review, empowering managers to move beyond fragmented data to identify cross-departmental patterns easily. This transformation is most evident in the reporting lifecycle; the previous burden of spending 3-4 days to create month-end reports, often with a limited ability to measure policy effectiveness, has been replaced by automatically generated reports paired with just 1-2 hours of high-level analysis. This shift not only saves hundreds of man-hours but also provides clear policy effectiveness metrics, allowing the organization to transition from reactive troubleshooting to data-driven strategic growth.
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My Role: Lead UX Designer

Team: Principal Product Manager, UX writer, 6 Backend Developers, 2 Frontend UI developers.
 
Partnership: Senior Product Manager- Guided Buying
 
Leadership: Design Director, Product Director & Tech Director

Previous Experience

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Policy Adherence
Dashboard

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What is Guided Buying Policy?

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Amazon Business Policies are procurement governance tools that enable organizations to control, manage, and optimize their purchasing activities on the Amazon Business platform. These policies provide a structured framework that helps organizations direct spending toward preferred suppliers, enforce compliance requirements, and achieve cost savings while maintaining appropriate controls over the procurement process.

Understanding Policy Configuration Tools
Amazon Business provides several tools for configuring procurement policies

 

 

Category-Based Rules

- Set policies based on product categories (UNSPSC codes)

- Apply different rules to different departments or user groups

Example: Office supplies = Preferred, Premium electronics = Restricted

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Spending Thresholds

- Configure approval workflows based on purchase amount

- Set different thresholds for different departments or roles

Example: Purchases under $500 = automatic approval, Over $500 = manager review

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Supplier Management

- Designate preferred supplier status

- Block specific suppliers that don't meet standards

Example: Contract suppliers = Most Preferred, Non-vetted suppliers = Restricted

Exception Handling

- Create approval workflows for restricted items

- Implement justification requirements for policy exceptions

Example: Department head approval required for restricted categories

Who are the primary users?

Procurement Operations Manager

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Conducts current state assessment of policy compliance mechanisms. Identifies manual, inconsistent monitoring processes. Documents compliance gaps across departments and categories. Maps current reporting capabilities and limitations

Need: Fragmented data across multiple systems causes need for consistent policy interpretation across departments​.

Procurement Administrator

Configures procurement systems. Manages user access and permissions. Processes policy exceptions. Runs routine compliance reports. Handles first-level policy questions from users

Need: Dashboard for reporting and monitoring their team's activities

Customer Painpoint

Frustrated by the lack of visibility and control

Overwhelmed by manual data compilation requirements

Limited insight into category-specific policy compliance

Anxious about gathering sufficient compliance documentation


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 Thoughts/Feelings
"I need a better centralized way to monitor our procurement practices and policy compliance."

Policy Journey

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Use-cases 

Deriving use-cases

2 hr Figjam workshop with Sales leaders in the US and another session with EU

Orchestrated a high-impact, 2-hour strategic workshop designed to pinpoint critical needs across our entire program portfolio. This intensive session, which I spearheaded alongside my Product Manager, brought together 11 elite Sales leaders representing every vertical in our organization.

Our mission: To extract invaluable insights on key performance metrics, data visualization priorities, and business intelligence crucial for AB's customers. This collaborative deep-dive not only unified diverse perspectives but also laid the foundation for a customer-centric, data-driven approach tailored to each unique program type.

 

The workshop's outcomes are set to revolutionize how we deliver value, ensuring our solutions precisely align with the sophisticated demands of AB customers across all segments.


Derived use-cases


As a customer:

- I want to view MS deal adoption-Visualize Capture rate for procurement leads - covering items with custom deal prices and captured adjacent category spends.
- I want to track purchases against blocked/restricted categories in my organization.
- I want to view access to comprehensive sustainability and ESG metrics for our Amazon Business purchases.
- I want to view managed Spend tracking - check negotiated prices are applied.
- I want to track different department-specific spend and monitor how closely they are moving toward their allotted spend.
- I want to use charts/visuals from SV in my presentation material for my leadership.
- I want to see spending by user/group over an x time period for policies.
- I want to understand spending patterns across groups for policies.
- I want a visualization of spending across different categories for policies.

- I want to leverage data viz for internal business reviews. Easy to create nice visuals that matter for leadership review.

Figjam session with US Sales leader

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Figjam session with EU Sales leader

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Votes on existing KPIs by US Sales Leaders

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Votes on existing KPIs by EU Sales Leaders

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Model for Policy Dashboard

User level policy customization

Policy
Governance
Framework

- Most Preferred
-PREFERRED
- RESTRICTED

Policy Dashboard
framework

PERSONALIZED DASHBOARD

Designs Tenets

Clarity Over Complexity

Present complex compliance data in simple, immediately understandable formats.

Actionable Insights, Not Just Data

Transform raw compliance data into actionable intelligence that drives decisions.

Contextual Awareness

Present information with sufficient context to make it meaningful and actionable.

Frictionless Exploration

Enable users to explore compliance data intuitively without technical barriers.

 

Meaningful Visualizations

Select visual representations that best communicate the specific type of compliance data.

Trustworthy Data Presentation

Build confidence in dashboard data through transparent, honest presentation.

Design Explorations

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UX Proposed

Spend visibility homepage redesigned with prompt enablement for customers. Also improving the current access for dashboards.

Revised experience

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Previous experience

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Proposed a dashboard that enables users to just not gather actionable data but also compare the performance.

Revised experience

Used a AWS quicksight framework to show the different dashboards available. 

Previous Experience

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Proposed a dashboard that enables users to just not gather actionable data but also compare the performance.

Revised experience

UX Prototype for Usability Test

User Testing

Dashboard Impact

Strategic

Operational

Analytical

Resource Optimization

Process Improvement

Transformed the user mental model from crisis-response to strategic foresight by designing a predictive notification system that identifies compliance risks before they escalate.
UX Impact Replaced cognitive overload and 'firefighting' with a sense of control and long-term planning

 

Eliminated operational friction by reducing complex policy workflows into a centralized, intuitive interface, cutting administrative overhead and manual intervention.

UX Impact Simplified a fragmented experience into a single, cohesive source of truth, drastically reducing the "time-to-task."

 

Empowered users to move beyond data consumption to insight-driven action through the design of contextual, high-signal data visualizations.

UX Impact Reduced the "data-to-decision" gap, ensuring users spend less time interpreting charts and more time executing informed strategies.

 

 

Optimized human capital by designing intelligence-backed prioritization tools, ensuring users focus their limited time on high-impact procurement efforts.

UX Impact Targeted the user's attention toward 80/20 high-value activities, effectively 'multiplying' team capacity without increasing headcount.

 

 

 

Established a virtuous feedback loop within the UI, enabling users to iteratively refine and optimize compliance policies based on real-world performance data.

UX Impact Moved the product from a static tool to a dynamic ecosystem that grows smarter with every user interaction.

Designs delivered + launched

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 Review with Dev Team

Checking specs in mobile responsive as well to ensure experience works across different screen specs
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Ensuring development aligns with the design mocks and testing the different hover functionalities and what content they represent. Providing timely feedback is key in getting the launch experience on time with high quality. 
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Success Metric

         EFFICIENCY        Reduction in manual monitoring time by around 60% and 35% better resource allocation.

         COMPLIANCE    Increase in policy adherence by 35% and an 8–12% drop in non-compliant spending.

         ADOPTION         Higher user satisfaction and more frequent dashboard usage with fewer support requests.

       

         STRATEGIC        Faster identification of issues and improved ability to prove procurement’s value to the organization.

Using prompts in AI, I created a UX Success Scorecard to track these metrics quarterly. It aligns UX design performance directly with the business goals we had identified.

UX Success Scorecard

UX METRIC

DEFINITION

DATA SOURCE

TARGET GOAL

Time-to-Insight

Time taken for a user to find a specific compliance violation.

User Testing / Analytics

< 3 Minutes 

Task Success Rate

% of users who successfully resolve an
issue after seeing an alert.

Event Tracking

> 90% Success

Feature Adoption

% of the procurement team using the dashboard weekly.

Login Logs

100% Team Coverage

System Usability (SUS)

A 10-item questionnaire to measure perceived ease of use.

User Survey

Score > 80 (Grade A)

Support Friction

Number of "How-to" tickets vs. total dashboard users.

Help Desk / Amazon SIM

< 5% of User Base

Overall Dashboard Impact

The revised Policy Adherence dashboard transformed the working of Procurement Operations Managers in the following ways through the various phases:

Morning Routine

Monthly activities

Weekly activities

Quarterly activities

Before Dashboard

  • Check email for policy exception requests & violations

  • Manually follow up on outstanding compliance issues

  • Prepare for meetings with limited data

 

 

Before Dashboard

  • Spend 4-6 hours manually compiling compliance data

  • Limited ability to spot patterns across departments

  • Reactive responses to compliance issues

 

Before Dashboard

  • Spend 3-4 days creating month-end reports

  • Limited ability to measure policy effectiveness

  • Difficult to justify policy adjustments to stakeholders

 

Before Dashboard

  • Policy adjustments based on limited data

  • Difficulty prioritizing focus areas

  • Challenges in demonstrating procurement's value

With Dashboard

  • Review dashboard alerts for new compliance trends

  • Prioritize interventions based on dashboard insights

  • Prepare for meetings with real-time data and visualizations

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With Dashboard

  • Spend 30-60 minutes reviewing dashboard insights

  • Easily identify cross-departmental patterns

  • Proactively address emerging compliance trends

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With Dashboard

  • Generate reports automatically with 1-2 hours of analysis

  • Clear measurement of policy effectiveness metrics

  • Data-backed recommendations for policy adjustments

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With Dashboard

  • Data-driven policy refinement

  • Clear prioritization based on compliance metrics

  • Quantifiable demonstration of procurement's value

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